Running Shoes Clearance: When ASICS, Brooks, Nike, and New Balance Discount Deepest
Running shoe clearance is one of the most predictable cycles in athletic retail. Every major running brand operates on a roughly 18-month product refresh schedule — when the new model drops, the previous version gets discounted hard. Buy the previous version a few weeks after the new one launches and you save 40–60% on shoes that are functionally identical for 95% of runners.
The release calendar
Most running brands stagger their refreshes through the year so they always have something new in stores. The key release months by brand:
- ASICS
- Gel-Nimbus, Gel-Kayano, GT-2000 line: typically refreshed every January and July. So Nimbus 27 launches January, Kayano 32 launches July, etc. The previous model goes on clearance starting roughly 30 days after the new release.
- Brooks
- Ghost, Glycerin, Adrenaline GTS: rough 12–18 month refresh cycle, typically dropping in February, June, and October. Previous version clearance window opens 4–6 weeks after the new release.
- Nike
- Pegasus, Vomero, Structure, Invincible: less rigid schedule, but Pegasus refreshes typically land in March (Pegasus 41 → 42 → 43). Air Zoom Alphafly and Vaporfly racing models refresh near major marathon seasons.
- New Balance
- 880, 860, Fresh Foam X 1080: typically every 12–18 months, refreshes spread across the calendar. Outgoing models hit deep clearance especially in October and February.
- Saucony
- Endorphin Speed, Triumph, Ride: refreshes roughly every 14 months. Outgoing models discount aggressively at the brand site and at running specialty stores.
The "minus one" strategy
The optimal play for almost every runner: buy the version that's one model behind the current release. So when the Brooks Ghost 17 is current at $140, buy the Ghost 16 for $70–$90. The differences are usually cosmetic (upper colorway, lacing detail, tongue padding) — the midsole foam, outsole rubber, and last/fit are typically unchanged or close enough that most runners can't tell them apart in a blind test.
Exceptions where the new model is genuinely different:
- Whole-foam refreshes — when a brand switches midsole technology (Nike React → ZoomX, Adidas Boost → Lightstrike Pro, Saucony Everun → PWRRUN PB). Read the launch notes; if the foam changed, the shoes feel different.
- Stack-height changes — Hoka models in particular sometimes add or remove cushioning between versions.
- Plate additions — racing shoes that add or change carbon plate geometry feel meaningfully different.
For everyday training, the minus-one play is almost free money.
Where to actually buy
- Brand direct sites (asics.com, brooksrunning.com, newbalance.com, nike.com) — best selection of previous models, but rarely the cheapest. Use brand sites to identify the previous-model SKU, then shop the discount channels below.
- Running Warehouse / Road Runner Sports — independent running specialty retailers with the deepest "previous model" inventory and free return windows.
- REI Outlet — surprisingly strong running shoe clearance, especially trail-running models. Combine with REI member 20% off coupons when they run.
- Zappos / 6pm — same parent company; 6pm gets the closeout SKUs at 50–70% off. Check sizes ruthlessly because returns are easier on Zappos than 6pm.
- Joe's New Balance Outlet — New Balance specifically. Closeouts run 40–60% off model-current pricing.
The deep-clearance months
Two windows per year see the biggest broad clearance:
- January–February — post-holiday inventory clearing + new spring model releases. Best for outgoing fall/winter colorways.
- August–September — summer race season ends + fall releases incoming. Best for outgoing spring/summer colorways.
Width and fit matter more than discount
Caveat that beats every clearance strategy: if you have a specific width (2E, 4E, narrow/B) or arch profile, do not chase the clearance shoe at the expense of fit. A poorly-fitting clearance shoe causes blisters and injuries that cost more than any savings. Get fit-tested at a specialty store, find your model, then chase the previous version of *that specific model* on clearance.
Related: general sneaker clearance timing, when Best Buy beats Amazon, and free-shipping thresholds at every major retailer.
ASICS clearance · Brooks clearance · Nike clearance · New Balance clearance